ETA Cuisinate Catalog

ETA needed to market a new line of books. The books were sold individually, by country, and by subject. Full page spreads were used for English books and single pages were to be used for Spanish translations.

This design showed individual book prices beneath each book cover; prices for packages sold by country were displayed across the bottom; and packages sold by subject were displayed on the left side of each spread.

Classroom packages which contained all 21 books were sold at the lower left corner.

This allowed descriptions of packages to be consolidated instead of repeated and gave more room to display the book covers and give a synopsis of the content.